
Jeans. The ultimate wardrobe MVP. Whether you're rocking a casual day look or dressing up for a night out, denim is the go-to fabric that never lets you down. It's versatile, timeless, and perfect for every occasion, but let's be real, finding the perfect pair can sometimes feel like searching for a needle in a haystack.
With so many cuts, fits, and styles,
how do you choose?
We're here to guide you through the world of denim, helping you find the jeans that flatter your unique shape and make you feel fabulous.We will help you discover how they can complement your body type, and share tips on how to style your favourite pair. Because at the end of the day, it's all about feeling great in what you wear—and we're here to make that happen.

BlueJam has partnered with the Ministry of Textiles, Government of India, to conduct wearer trials for precise sizing. We're developing an AI-powered FIT calculator based on Indian Sizing Charts.
Sign up now to find your IN size soon. By signing up, you also stand a chance to be a part of the brand's trials and win a free gift. T&C*
These categories ensure that clothing is designed to accommodate varying heights, providing better proportions for individuals of different statures.
Based on data collected from six Indian cities across North, West, South, Central, East, and North-East regions, the population can be categorised intoFive distinct body types.
These classifications are determined by the difference between chest and waist measurements.
For Example:
Chest of body type A is 15-20 cm bigger than waist.
- Body Type A: 20-15
- Body Type B: 15-10
- Body Type C: 10-5
- Body Type D: 5-0
- Body Type E: 0-(-5)
By considering these height and hip measurements, India Size moves beyond traditional size labels to create a more personalised and accurate fitting experience, catering to the unique body types found across India.
Understanding your body type, especially within the context of Indian body shapes, can help you find the perfect pair of jeans that not only fits well but also enhances your natural shape.
Let's explore the mainstream body types for men and see which styles of jeans are best suited for each.

Type 1: Rectangle
(The Slim Build)
Proportions:
This body type features nearly equal measurements for the shoulders, waist, and hips, creating a straight, balanced silhouette. The bust, waist, and hip measurements are aligned, resulting in a uniform shape from top to bottom
You’ve Got:
A lean frame with narrower shoulders, chest, and waist. You’re naturally slim and can pull off almost any look with ease.
Your Go-To Jeans: Super Slim or Slim Tapered
Why? Super slim jeans are your ticket to a sharp, streamlined look. These jeans fit close to your body, giving you a modern, edgy vibe that plays up your lean physique.
If you’re looking for something a tad more relaxed but still want that tailored finish, go for straight tapered jeans—they’re snug up top and loosen up towards the knees, balancing your proportions perfectly.
Rock your frame with our top petite picks!

Type 2: Inverted Triangle
(The Athletic Build)
Proportions:
Characterised by broad shoulders and a narrower waist and hips. This body type has a V-shaped torso with a wider upper body compared to the lower body.
You’ve Got:
Broad shoulders, muscular legs, and a narrow waist. You’ve been putting in the work at the gym, and it shows.
Your Go-To Jeans: Slim Fit or Straight Cut
Why? You want a pair that shows off those gains without feeling restrictive. Slim-fit jeans hug your frame just right, accentuating your toned legs and giving you a sleek, modern silhouette. But if you prefer a bit more room, straight-cut jeans are your best bet—they’re fitted enough to show off your build but relaxed enough to keep you comfortable all day long.
Rock your frame with our top petite picks!

Type 3: Oval
(The Broad Build)
Proportions:
This body type features a fuller midsection, with the waist measurement larger than the bust and hips. It has a rounded appearance around the abdomen, creating a softer, more rounded silhouette.
You’ve Got:
A solid, wider frame with broader shoulders and a more muscular chest and thighs.
Your Go-To Jeans: Loose Fit Tapered or Relaxed
Why? When you’ve got a broader build, comfort is key—but that doesn’t mean you have to sacrifice style. Relaxed fit jeans give you the room you need without looking baggy, offering a laid-back vibe that’s perfect for your shape. For a more refined look, relaxed tapered jeans narrow towards the ankles, adding structure while keeping things comfortable.
Rock your frame with our top petite picks!

Type 4: Trapezoid
(The Balanced Build)
Proportions:
Broad shoulders with a slight taper down to the waist and hips. The shoulders are wider than the waist and hips, but the overall body shape is balanced and symmetrical.
You’ve Got:
Broad shoulders and chest with a balanced waist and hips, creating a strong but proportionate silhouette.
Your Go-To Jeans: Straight Cut
Why? Slim-fit jeans work wonders by highlighting your balanced proportions, offering a sleek and tailored look without being too tight. For a more relaxed yet polished appearance, straight-cut jeans provide a classic, versatile option that complements your even frame.
Rock your frame with our top petite picks!

Type 5: Triangle
(The Pear Shape)
Proportions:
Wider hips and waist compared to the shoulders, giving a more bottom-heavy appearance. The shoulders are narrower, creating a triangular silhouette with more emphasis on the lower body.
You’ve Got:
Wider hips and waist compared to your shoulders, giving you a more bottom-heavy appearance.
Your Go-To Jeans: Bootcut or Relaxed Fit
Why? Bootcut jeans are ideal as they balance out your proportions by flaring slightly from the knee, creating a more harmonious look. Relaxed-fit jeans offer comfort while providing a relaxed silhouette that doesn't cling too tightly to the hips and thighs.
Rock your frame with our top petite picks!
Designed to Embrace Your Unique Body
At Blue Jam, we’ve always understood that Indian body types need jeans that are crafted with more thought, more care, and more precision. Our designs are informed by real data about how our customers’ bodies are shaped, ensuring that every pair of BlueJam jeans fits you just right.
With the India Size chart, we’re ready to refine our fits even further, bringing you styles that don’t just look good but feel good too.
So the next time you slip into a pair of BlueJam jeans, remember—you’re wearing something that was made for India, by India.